📄 Abstract
The research tries to identify the significance of DHRMP for organizational performance. In the Coimbatore District, digital HRM practices significantly improve organizational performance. This suggests that banks may improve their organizational performance and competitiveness in the current digitalized business environment by using digital HRM practices. The most popular digital HRM practices among banks in the Coimbatore District include digital training, digital performance evaluation, digital team development, and digital recruiting and selection. This suggests that banks may effectively manage their human resources and enhance their organizational performance by using these techniques. The survey also emphasizes the necessity for banks in the Coimbatore District to make further investments in digital HRM procedures and improve their digital capabilities to be competitive over time and adapt to the shifting business landscape.
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📚 How to Cite:
Dr. B. Hariprabhu Dhakal, Dr. P. Chinnadurai, Dr. C. Velaudham , SIGNIFICANCE OF DIGITAL HUMAN RESOURCE MANAGEMENT PRACTICES FOR ORGANIZATIONAL PERFORMANCE , Volume 13 , Issue 10, october 2025, EPRA International Journal of Economic and Business Review(JEBR) , DOI: https://doi.org/10.36713/epra24695