📄 Abstract
The CovidÂ19 crisis had great impact on the economic activities everywhere the world, but on the opposite side it increased the presence of women as an entrepreneurs which has led to the change within the demographic characteristics of business and economic process of the country. The target is to spot the motivational factors which inspires women to start out business during CovidÂ19 situation and data collected through survey method with 120 respondents. During this study tools like simple percentage and Likert scale analysis are used. The study suggested that the Government must take more initiatives to market the women entrepreneurship especially within the times of CovidÂ19 which motivates them to figure hard to realize bigger. The study concluded that the foremost of the women entrepreneurs have faced challenges and that they emerged as a successful and striving for giant as an entrepreneurs even at the days of CovidÂ19.
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📚 How to Cite:
Dr.K.Vanaja, Ms.T.Vishnu Priya , A STUDY ON THE EMERGENCE OF WOMEN ENTREPRENEURS AND THEIR PROSPECTS AFTER COVIDÃÂ19 WITH SPECIAL REFERENCE TO COIMBATORE CITY , Volume 7 , Issue 7, july 2021, EPRA International Journal of Multidisciplinary Research (IJMR) ,