Next Publication In:
Days: 00
Hours: 00
Minutes: 00
Seconds: 00

A STUDY OF CUSTOMER SATISFACTION WITH REFERENCE TO E-BANKING OF SELECTED BANKS IN MADHYA PRADESH

📘 Volume 12 📄 Issue 2 📅 February 2026

👤 Authors

Ms. Neelopher, Dr. Vijay Kumar Jain 1
1. 1. Research Scholar, Faculty of Management, Barkatullah University, Bhopal, management, 2. Director, Vidyasagar Institute of Management, Bhopal

📄 Abstract

This study examines the relationship between e-banking services and customer satisfaction among users of selected public and private sector banks in Madhya Pradesh. Key dimensions of e-banking, including accessibility, convenience, reliability, security, responsiveness, and user-friendliness, were analyzed to understand their influence on customer satisfaction. Data was collected through structured questionnaires from active e-banking users, and statistical analysis, including correlation and regression, was performed. The findings reveal that all dimensions of e-banking positively influence customer satisfaction, with private banks showing slightly higher satisfaction levels. The study underscores the importance of secure, efficient, and user-friendly digital platforms to enhance customer loyalty and service

📚 How to Cite:

Ms. Neelopher, Dr. Vijay Kumar Jain , A STUDY OF CUSTOMER SATISFACTION WITH REFERENCE TO E-BANKING OF SELECTED BANKS IN MADHYA PRADESH , Volume 12 , Issue 2, February 2026, International Journal of Global Economic Light (JGEL) ,

🔗 PDF URL

https://cdn.epratrustpublishing.com/article/202601-10-025708.pdf

📄 PDF Preview

Click the button above to load the PDF.